Global Fresh Potatoes Market by Product Type (White Potato, Yellow Potato, Blue/Purple Potato,Russet Potato, Red Potato), By Distribuition Channel (Supermarkets/Hypermarkets, Convenience Stores, Independent Retailers, Online Sales), By Region, and Key Companies - Industry Segment Outlook, Market Assessment, Competition Scenario, Trends and Forecast 2021-2031

Consistent efforts and initiatives by various administrations/authorities, and other government agencies aimed at augmenting market growth for the agriculture, chemical, food & beverage, and transportation industries, in both developed as well as emerging economies across the globe, are expected to serve as catalysts for greater fresh potato market growth prospects

Market.us announces publication of its most recently generated research report titled, “Global Fresh Potatoes Market by Product Type (White Potato, Yellow Potato, Blue/Purple Potato,Russet Potato, Red Potato, Other Product Types, By Distribuition Channel (Supermarkets/Hypermarkets, Convenience Stores, Independent Retailers, Online Sales), and by Region – Global Forecast to 2031.”, which offers a holistic view of the global fresh potatoes market market through systematic segmentation that covers every aspect of the target market.

The global fresh potatoes market is projected to be US$ 163,212.5 Mn in 2020 to reach US$ 199,453.9 Mn by 2031 at a CAGR of 2.1%.

Potatoes are a versatile, carbohydrate-rich food. When freshly harvested, it contains about 80 percent water and 20 percent base content. About 60 to 80 percent of this base content is starch. On a dry weight basis, potato protein content is similar to cereals but very high when compared with other root and tuber crops. It is low in fat content (0.1%) but rich in several micronutrients, especially vitamin C.

Potatoes are a moderate source of iron, and its high vitamin C content promotes iron absorption. It is a good source of vitamins like vitamin B1, B3, B6, as well as minerals such as potassium, phosphorus and magnesium. Potatoes also contain dietary antioxidants, which play a crucial part in preventing diseases related to ageing, as well as dietary fiber that are beneficial to health.

In marketing, agricultural marketing information is an important function, that facilitates marketing decisions and regulates competitive market processes and mechanisms. It is helpful to farmers in the planning, production and marketing of their commodities. It is also key to achieving operational and pricing efficiency in this system.

The following are major alternative systems of marketing which are applicable and adopted by the global fresh potatoes market. Direct marketing, contract marketing, co-operative marketing, and forward & future marketing. Furthermore, various governments of developing economies are initiating marketing-related government schemes, as well as those created by public sector organizations, which in turn benefit farmers.

Global Fresh Potatoes Market Revenue (US$ Mn), 2021–2031

Consistent efforts and initiatives by various administrations/authorities, and other government agencies aimed at augmenting market growth for the agriculture, chemical, food & beverage, and transportation industries, in both developed as well as emerging economies across the globe, are expected to serve as catalysts for greater fresh potato market growth prospects.

Industry players on a regional level are expected to encounter certain obstacles due to imposed trade tariffs on the procurement of raw materials, and their subsequent high transportation costs. Additionally, high marketing costs & margins, wide price fluctuations, bottlenecks in storage facilities, lack of long-term potato export policy, and lack of potato utilization avenues. These obstacles are also expected to hamper the market growth for fresh potatoes across the globe in the coming years.

Global Fresh Potatoes Market Attractiveness Analysis by Product Type, 2015–2031

The global fresh potatoes market is segmented based on product type, distribution channels, and regions. Based on product type, the market is sub-segmented into white potato, yellow potato, blue/purple potato, russet potato, red potato, and other product types.

With respect to the distribution channel segmentation, the market is further sub-segmented into supermarkets/hypermarkets, convenience stores, independent retailers, and online sales. Based on regional segmentation, the market is sub-segmented into North America, Europe, Asia-Pacific, South America, and the Middle East and Africa.

Among the product type segments, the white potato segment is expected to register the highest CAGR over the forecast period. Among the distribution channel, supermarkets/hypermarkets hold a significant revenue share, followed by independent retailers. The market in APAC region accounts for a majority revenue share, followed by Europe.

Key industry players of the global fresh potatoes market are – 

• Conagra Brands Inc.
• McCain Foods Limited
• J.R. Simplot Company
• Lamb Weston
• Bonduelle SCA
• B&G Foods Inc.
• Ardo NV
• Dole Food
• Yantai Tianlong Food Co
• Others

Global Fresh Potatoes Market Segmentation Based on Product Type, Distribution Channel, and Region

Based on Product Type

• White Potato
• Yellow Potato
• Blue/Purple Potato
• Russet Potato
• Red Potato
• Other Product Types (Fingerling and Petite)

Based on Distribution Channel

• Supermarkets/Hypermarkets
• Convenience Stores
• Independent Retailers
• Online Sales

Based on Region

• North America
• Europe
• Asia-Pacific
• South America
• MEA

For the Fresh Potatoes Market research study, the following years have been considered to estimate the market size: